Pricing and products Pay per use, no monthly fees, free to try for up to 40 responses

Generic conjoint

Suitable for studies of a single brand or commoditised products, where product characteristics do not vary substantially by brand. Also known as generic (or unlabelled) design.


Brand-specific conjoint

Suitable for studies that include a variery of brands, where potential product characteristics vary across brands. Also known as alternative-specific (or labelled) design. Example applications: FMCG, telecommunications, and home appliances.


Panel responses

Buy quality panel responses from trusted panels (Cint, ResearchNow, and others). Delivered automatically, typically within two days.

Variable cost starting from


per complete response

Frequent users

Does your organisation need to run conjoint studies regularly? Contact us for a quote.

Academics and students is and will remain free for academic research, teaching and students' use. We request that you cite us in your research.


Do you need support in running a conjoint study? Do you require an additional feature or would like a demo of the tools?

  • All studies include:
    • Our easy experimental design tools, including advanced conjoint design settings,
    • Automated participant management (including sample size calculation and reminders for respondents),
    • Segmentation of customer base using Hierarchical Bayes modelling,
    • Export to PowerPoint and Excel,
    • Survey customisations, including profiling questions, redirects, survey logic, mobile-ready templates.
  • All prices are quoted in United States dollars.
  • Goods and Services Tax (GST) may apply to Australian customers. Australian customers are charged in Australian dollars, with the amounts converted at the applicable USD to AUD exchange rate.
  • Unpaid studies that gather more than 40 responses will save responses, but will not use them in analysis until payment is made.